Despite reports of slowing growth globally, TikTok continues to gain users in Europe at a steady pace. The latest EU usage numbers for the app show an increase in monthly active users, which is a positive sign for the platform. This growth is significant considering the challenges faced by other social media platforms in the
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WhatsApp is reportedly working on a new feature that will allow users to block messages from unknown senders, aiming to enhance privacy and security. This new functionality, recently spotted by a feature tracker, is expected to help users avoid unwanted messages while also improving their device’s performance. The upcoming feature, known as the “Block unknown
Google’s decision to expand its AI Overviews in Search could potentially have negative implications for SEO and website traffic. By providing more detailed information directly in the search results, users may be less inclined to click through to websites, leading to a reduction in referral traffic. This poses a challenge for marketers who rely on
YouTube has recently announced its plan to introduce longer ad breaks in order to provide viewers with bigger blocks of uninterrupted content within its Connected TV experiences. This decision was based on research indicating that 79% of YouTube viewers prefer video ads to be grouped together, rather than having shorter ad slots dispersed throughout a
YouTube is considering the addition of longer ad breaks to its Connected TV experiences in order to create more opportunities for uninterrupted content viewing. This decision was based on research indicating that the majority of YouTube viewers prefer having video ads grouped together rather than having shorter ad slots scattered throughout a video. Late last
Reddit has recently announced an update to its agency partner program, unveiling a new badging system for approved partners. This initiative is part of Reddit’s ongoing efforts to enhance its advertising options and make them more visible to a wider range of brands. The Official Partner Badging Program is designed for agency partners who wish
Meta is introducing a new update for Meta Business Suite that will revolutionize the way you manage your Facebook and Instagram profiles. With this update, you can now connect up to 10 profiles to your Meta Business Suite account, allowing you to seamlessly switch between them without the need to constantly log in and out.
WhatsApp is reportedly working on a ground-breaking new artificial intelligence feature that will revolutionize the way users interact with the app. This new feature will allow users to have hands-free verbal conversations with Meta AI, the AI chatbot integrated into WhatsApp. While previous reports suggested that users would only be able to send voice notes
In a surprising turn of events, Instagram Threads users on desktop are now greeted with the unveiling of a brand new analytics dashboard. This dashboard provides a plethora of valuable performance insights for user profiles. Among the key elements that users can now gain access to are overall “Views” – Instagram’s latest preferred metric over
TikTok, in its quest to increase user engagement, has recently introduced a new set of features in its direct messaging platform. These features include the addition of stickers, both video stickers made up of TikTok clips and user-created sticker sets that can be shared within the app. The platform has also launched a sticker management