One of the key trends highlighted in Tubular Labs’ latest report is the significant increase in longer versions of short video clips across major social apps. On platforms like YouTube, there has been a notable rise in clips over 30 seconds in length, challenging the traditional short-form trend. Creators are beginning to explore the potential
Social Media
With the U.S. Election campaign gaining momentum, TikTok has announced an updated U.S. Election Center in the app. The aim of this initiative is to provide a range of informational tools to help keep TikTok users accurately informed in the lead up to the vote. This move is crucial in ensuring that users have access
In a recent move by Instagram, it has been observed that Broadcast Channels are no longer just limited to broadcasting. This shift in functionality has opened up new possibilities for creators and subscribers to engage in conversations within the channel itself. This new feature allows for replies to be added by subscribers, creating a more
The recent announcement made by X regarding its decision to leave its iconic Market Street building in San Francisco has taken many by surprise. The company, formerly known as Twitter, has been based in its Market Street headquarters for 12 years before deciding to vacate the premises. Reasons Behind the Relocation One of the main
Brazil’s telecommunications regulator has suspended access to Elon Musk’s X social network in compliance with a court order issued by Supreme Court Justice Alexandre de Moraes. This suspension was triggered after X missed a deadline to name a legal representative in Brazil. Musk has accused Justice Moraes of unjustified censorship, while the judge claims that
WhatsApp for Android is currently in the process of developing a new privacy-related feature for the management of synced contacts. This feature aims to enhance the user experience by allowing greater control over how address book contacts are synced between devices. The new feature is expected to add functionality to the existing multi-account feature, which
Instagram made a significant announcement on Thursday with the launch of its Creator Lab in India. This creator-focused educational resource is set to revolutionize content creation in the country by providing valuable insights and strategies from popular Instagram users. The Creator Lab will cater to the diverse linguistic landscape of India by offering content in
As the holiday season approaches, businesses are gearing up for their marketing push, and Google is introducing new updates to assist with this. One of the key updates includes product trend insights, which will provide valuable information on shopping search and purchase trends within the app. These insights can help businesses identify what products are
Threads, the Twitter challenger tool, has recently introduced a live test of disappearing updates for selected users. This new feature allows users to have their posts erased from the app after 24 hours, providing a sense of temporary engagement and interaction. The ephemeral posting option aims to address the issue of having social posts linked
Exciting news for Snapchat marketers and AR creators as the platform has recently been reformatted specifically for iPad screens. The latest iOS update notes on the Snapchat app reveal that users can now enjoy native support for iPads, providing a larger canvas for capturing Snaps and better visibility on certain tabs. Although Snapchat has been